google – Today's Business https://tbsmo.com New Jersey Digital Advertising Tue, 27 Apr 2021 17:03:59 +0000 en-US hourly 1 https://wordpress.org/?v=5.8.1 https://tbsmo.com/wp-content/uploads/2020/10/tb_black-150x114.png google – Today's Business https://tbsmo.com 32 32 Question Hub: Who’s it for and How to Use it https://tbsmo.com/seo/question-hub-whos-it-for-and-how-to-use-it/ Tue, 27 Apr 2021 17:02:43 +0000 https://tbsmo.com/?p=4316 What is the Google Question Hub Tool? Google Question Hub is a Google-developed platform focusing on the unanswered questions asked on the internet. Google organizes information to find the most relevant results for each user’s search query. If there is no content available, Question Hub collects unanswered questions to identify content gaps that are online. […]

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What is the Google Question Hub Tool?

Google Question Hub is a Google-developed platform focusing on the unanswered questions asked on the internet. Google organizes information to find the most relevant results for each user’s search query. If there is no content available, Question Hub collects unanswered questions to identify content gaps that are online. This allows digital marketers to use these insights to create better content for their audience. 

How Does Google Question Hub Work?

Google Question Hub collects unanswered search queries to help you find relevant questions to your industry. You can search for a particular term or topic and Google will show you all the questions related to those key terms and subjects that people have not answered yet. You can use these questions to create richer content and to track your impact to see if your content helped your users. 

Google is giving access to 100 questions at once from multiple categories. Once you have selected the list of questions that are most relevant for you to answer, you can export those questions to a CSV file. If you do not wish to export the entire list of questions, you can easily star mark the ones you deem important and come back to them later. The starred questions can be found in a separate tab on the left side of your screen when you check back on them. 

There is also an Add Questions button, which takes you to the section where you need to add questions related to your key term or subject. If you want to find all the questions added, there is a tab called Questions you can access. In the platform there is also a History button where you can look at the previously gathered questions from the Google Questions Hub. If you need to change the language, update your email address, or delete your account, there is a settings option in the platform as well that lets you easily manage your account.

Why Should You Use Google Question Hub Tool?

Google Question Hub is a great tool for bloggers, writers, and strategists looking to increase their audience. It speeds up looking for valuable content users want answers to. Your work for creating articles will become much easier with having access to hundreds of questions relevant to your industry. You’ll be able to gain some great rankings and prime real estate on the first page of Google to enhance your search visibility. 

Content Marketing Experts at Today’s Business 

At Today’s Business, we strongly recommend using Google’s Question Hub tool to enhance your content marketing efforts moving forward. Our SEO strategists develop articles and valuable blog content using Question Hub to gain more users to our client’s websites and boost your online presence. Our experts will work with you to develop a content strategy that takes your company to the next level. Contact us today to see how our strategists can help you!

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If We Could Design Google’s Mascot … and Other Design Fun https://tbsmo.com/digital-marketing/if-we-could-design-googles-mascot-and-other-design-fun/ Tue, 16 Feb 2021 19:49:54 +0000 https://tbsmo.com/?p=4130 Back in the pre-COVID days of everyone in the office, Today’s Business’ Jake Romano (Instagram) would have fun doing themed whiteboard art, starting with Google’s “bot.” From this bore the idea to expand on the fun and share some ideas online. Below you’ll find six cartoons Jake decided to do as an homage to both […]

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Back in the pre-COVID days of everyone in the office, Today’s Business’ Jake Romano (Instagram) would have fun doing themed whiteboard art, starting with Google’s “bot.” From this bore the idea to expand on the fun and share some ideas online. Below you’ll find six cartoons Jake decided to do as an homage to both Google and some popular Digital Marketing Tools.

1. Google’s Bot

drawing of google bot
Tipping the hat to Google’s spiders crawling over the internet

2. OptinMonster

optinmonster mascot drawing
OptinMonster continues to be one of our favorite lead gen tools for interstitials

3. Screaming Frog

drawing of screaming frog mascot
You may not know what Screaming Frog could possibly be the first time you hear of it, but once you use it, you’ll never find a better value for an SEO tool.

4. Sprout Social

drawing of sprout social mascot
Sprout helps any businesses see their social profile grow.

5. SpyFu

mascot concept for spyfu
SpyFu has some of the most user friendly keyword research tools on the market.

6. Raven Tools

raven seo tools mascot drawing
Raven Tools was the original SEO tool for many SEOs that can remember the days when Yahoo still mattered, and continues to still go strong.

What Fun Do You Want to See Next?

One of the favorite things that our team loves doing, regardless of department, is getting creative. Give us some new digital marketing mascots to add, or let us know of another project entirely you’d like to see. Got a marketing problem as well? Even better, we always have our doors open to anyone who wants to talk digital marketing, give us a ring today.

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